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	<title>Comments on: mcluhan on shane hipps community &#124; theology of facebook 3</title>
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	<description>missional theology. digital media ecology. biscuits and gravy.</description>
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		<title>By: chris ridgeway</title>
		<link>http://www.theodigital.com/2009/03/mcluhan-on-shane-hipps-community-theology-of-facebook-3.html/comment-page-1#comment-2</link>
		<dc:creator>chris ridgeway</dc:creator>
		<pubDate>Sun, 01 Mar 2009 16:35:00 +0000</pubDate>
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		<description>Justin - great thought line.  I agree this can be our experience.  Obama&#039;s team didn&#039;t want to enable YouTube comments originally because they tend to be silly, immature, or inappropriate.  People use online commenting in many settings like they&#039;re driving a car... road rage will say anything because you&#039;re &quot;anonymous.&quot;&lt;br/&gt;&lt;br/&gt;But anonymity is a basic early assumption of online presence that will largely go away (for instance, Facebook is the next step of maturity because you don&#039;t use &quot;shaggy255&quot; as your name - more on that in the future).&lt;br/&gt;&lt;br/&gt;As for the phone vs. in-person:  what you&#039;re detecting, if I&#039;m gonna go with McLuhan, is the difference in resolution on your media.  Phone is a low-resolution media (he would use &#039;hot&#039; or &#039;cold&#039;) that requires our brains to fill in a lot of gaps (where are they sitting?  what is their facial expression?).  Hi-res (&quot;hot&quot;) mediums immerse you completely in a world, and are much higher functioning.</description>
		<content:encoded><![CDATA[<p>Justin &#8211; great thought line.  I agree this can be our experience.  Obama&#8217;s team didn&#8217;t want to enable YouTube comments originally because they tend to be silly, immature, or inappropriate.  People use online commenting in many settings like they&#8217;re driving a car&#8230; road rage will say anything because you&#8217;re &#8220;anonymous.&#8221;</p>
<p>But anonymity is a basic early assumption of online presence that will largely go away (for instance, Facebook is the next step of maturity because you don&#8217;t use &#8220;shaggy255&#8243; as your name &#8211; more on that in the future).</p>
<p>As for the phone vs. in-person:  what you&#8217;re detecting, if I&#8217;m gonna go with McLuhan, is the difference in resolution on your media.  Phone is a low-resolution media (he would use &#8216;hot&#8217; or &#8216;cold&#8217;) that requires our brains to fill in a lot of gaps (where are they sitting?  what is their facial expression?).  Hi-res (&#8220;hot&#8221;) mediums immerse you completely in a world, and are much higher functioning.</p>
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